Maxol asked us to help them launch ROSA, their new coffee brand, with an Outdoor, Radio and Social campaign.
ROSA coffee is the daily pick-me-up that helps turn a normal day into a better one, lifting your mood and setting you off ‘In Full Flight’ like a hummingbird.
Yes, a hummingbird.
You see, ROSA beans are 100% Arabica from South America, and it’s this provenance that inspired the ROSA hummingbird logo.
Here you can watch the video we created to help launch the ROSA brand.